This Fall, AMC, AMC+, and Shudder are encouraging viewers to find a watch buddy for Spooky season and beyond! They’re also working to raise awareness for black cat and black dog adoption. Those little furries need love, too! They’re also hoping to raise some much needed money along the way.
Read on for all the details!
From The AMC / Shudder Adopt-A-Pet Press Release
AMC Networks today announced it has teamed up with Adopt-a-Pet.com, North America’s largest non-profit pet adoption website, for AMC’s annual horror marathon FearFest, to raise awareness for pet adoption with ‘FurFest.’ All month long, AMC, AMC+, and Shudder are encouraging viewers to support Adopt-a-Pet.com’s mission to end the overpopulation of companion animals in shelters and help pets find loving forever homes through custom, PET-tacular spots airing across linear, digital, and social channels.
The custom spots, featuring a few four-legged horror fans, encourage viewers to find their perfect watch buddies through adoptions and especially raise awareness for black cat and black dog adoptions this spooky season. Halloween may be the season for magical black cats, but in reality, they are most often left behind in shelters because of the color of their fur. Many animal welfare organizations call this “black cat syndrome,” with the phenomenon happening with black dogs as well. Through the collaboration, audiences are encouraged and inspired to help fight “black cat syndrome” by adopting these furry friends or by donating to Adopt-a-Pet.com.
See the custom spot below!
Very cool! What do you think, Horror fam? Is there room in your heart to take home a furry friend this fall? How about making a donation instead?
Cheers to a happy holiday season for our four legged furry friends!